*Disclosure: Product was provided to me by Aveda and SheSpeaks in order to facilitate my review. All thoughts as always belong to me.*
I have wavy, thick hair that just waits for a tiny bit of humidity to frizz! The hair and I have a love hate relationship. I grow it long then a cut it and the cycle continues. I straighten and I let it dry to its natural wavy self sometimes. I’m always on the lookout for that magic product that doesn’t require a salon visit to tame this beast. Well, I might have found it. Aveda Smooth Infusion™ Naturally Straight and the line Aveda Smooth Infusion™ products arrived at my house looking for some hair to conquer and this woman was ready to give it a go!
The Promise:
As you straighten your hair, Smooth Infusion™ Naturally Straight’s naturally derived plant fibers invisibly attach to hair to loosen curl and help lock in straightness. The formula’s humidity barrier of organic cassava extract and maize defends against frizz. The more you use it, the easier it is to create straight, smooth styles, so you can spend less time with a blow dryer and flat iron every day.
What is it:
Aveda Smooth Infusion™ Naturally Straight is a lightweight styling creme that progressively loosens curls every time you style.
It’s meant for medium-to-coarse, wavy-to-coily hair types who straighten their hair on an every wash basis. Safe for relaxed and color treated hair.
Let’s try it:
First off I have to tell you that I do not feel as if I had enough time to review the product. One of the product claims is that “after 5 consecutive applications of Naturally Straight, hair will stay straight for up to 3 washes.” I wasn’t given a big enough window to build up to this promise. The reason being is that I don’t wash my hair every day because it gets dry and frizzy. I was only able to complete this entire process twice since I received the product. Although, I did use it on my son’s amazingly curly hair without a hair dryer so check out this review!
I used the product as directed with the rest of the Aveda Smooth Infusion™collection.
How to Use the Aveda Smooth Infusion™ Products:
Step 1: Wash hair with Aveda Smooth Infusion™ Shampoo and follow with Aveda Smooth Infusion™ Conditioner. Towel dry hair and comb through.
Step 2: Apply Aveda Smooth Infusion™ Style-Prep Smoother to damp hair, by working it through from the mid-shaft through the ends of hair.
Step 3: Apply Aveda Smooth Infusion™ Naturally Straight. Depending on hair length and thickness, start by using approximately a small coin sized drop of Smooth Infusion™ Naturally Straight styling creme on towel-dried, still-damp hair, applying it one section at a time.
Step 4: Blow-dry hair straight using the brush of your choice. Flat iron if desired.
Let’s start with the scent: LOVED IT! Signature Smooth Infusion™ fresh, citrus-floral blend, featuring bergamot, palmarosa, Turkish Rose and Australian Sandalwood. Sure, I have no idea what some of these scents are, but they work amazing together! Even my son came down stairs after his shower and mentioned his love of the scent. Even after I towel dried my hair I could tell that the texture felt smoother, I made my way to the Aveda Smooth Infusion™ Style-Prep Smoother and then I moved to the next step Aveda Smooth Infusion™ Naturally Straight. I grabbed my round brush and hair dryer and went to it! I was straight, but I needed more so I hit my hair with a flat-iron.
The back of head is a tough view because I can’t really get the hair dyer or flat iron back there, but I think it’s pretty good! My hair felt silky smooth. Guess what? Remember when I said that I don’t wash my hair everyday? Well the blow dried, flat ironed smooth lasted 3 days! YES!!!! My hair felt soft and just needed a bit of the Aveda Smooth Infusion™ Naturally Straight to keep the frizzy hair at bay!
So, talk about a twist! My son’s before and after. He doesn’t want his hair straight, but he wants it loose enough that it’s long. Checkout the length change! We just added the Aveda Smooth Infusion™ Naturally Straight to his wet hair and let it dry. (No blow drying!) He gained at least an 1 1/2 inches of hair by using the product and he got to keep his curls. He was thrilled and I was thrilled at that lack of frizz both of us experienced. Aveda has provided a huge hit with Aveda Smooth Infusion™ Naturally Straight with my family. I think we are sold.
Where to find it
Aveda salons, spas and stores and online at aveda.com. Please visit aveda.com or call 800.328.0849 for locations or more information.
Suggested Retail Price
US $26.00/5 oz., 150 ml