What is the WAT-AAH! Challenge you ask? WAT-AAH’s challenge is to test to see if kids are really addicted to sugary drinks or if they can be tempted to drink more water instead. I signed up for this challenge. The first part is to place the WAT-AAH! in the fridge next to other drinks that your child might ordinarily chose. Step 2: Tell your kids to pick a drink and see what they choose.
Ouch! My son picked the Capri-Sun and so did his little brother. Now, I always buy the 100% juice kind and it is their typical snack/lunchbox drink. They did however ask about the WAT-AAH! Once they new it was water and I called it WAT-AAH! they were hysterical and wanted to drink it right away! They couldn’t stop laughing. I still can’t believe that my youngest drank a whole bottle last night before bed!
My little guy rarely asks for water and today he asked for a bottle of WAT-AAH! to be placed in his snack pack so that he could show his friends. He giggled the whole time I packed his bag! That caused my oldest to laugh and he wanted one, too. Who would have thought that a simple name change and eye catching label would help my kids get more water in their bodies. I think I’m a big fan now. Lucky for me that many of of my local markets care it.